MARKETING ANALYSIS TRAINING EXERCISE
Behav Sci
.
1965 Jan:10:51-67.
doi: 10.1002/bs.3830100106.
Authors
A A KUEHN
,
D L WEISS
PMID:
14285222
DOI:
10.1002/bs.3830100106
No abstract available
MeSH terms
Commerce*
Humans
Marketing*
Models, Theoretical*
Organization and Administration
Psychology, Applied*